Failure and Bounce Back Plans (8-25-26)

Last week was about choosing how to use failure.  This week is about failure and having bounce back plans.

I have an important presentation to give later today.  I’d be lying if I said I wasn’t a bit nervous.  As good as I am and as confident as I am in my skills, I know that there is a 100% chance that I’m going to fall short somewhere.  I am 100% confident that someone will make a comment or ask a question that I won’t necessarily have the best answer for.  It’s inevitable.

On one hand, this is scary.  On the other hand, this clarity gives me something.  It gives me the ability to focus on having a bounce back plan.  Bounce back plans are things I put in place to help when things go sideways.  In this case, the bounce back plan will likely look something like: “Clarify the question. Share current perspective. Acknowledge the gap. Align on follow-up plan to close the gap.  Pivot back to the key objectives of the presentation and move forward.”  I have drilled this in my head over and over and over again, so when I do stumble, this will take over and I’ll bounce back like muscle memory.

Let’s connect some dots.  We talk about embracing failure a lot.  We talk about dusting ourselves off after failure a lot.  We often don’t talk about HOW we get back up after failure.  We don’t talk about what dusting yourself off looks like.  We don’t talk about the actions we take to reorient situations when they go sideways.  Since we don’t talk or think about these, it’s easy to get caught flat footed when failure occurs.  By spending a little time anticipating that failure will occur and having a plan to help you bounce back, we can spend less time knocked down and more time getting up and moving again.

The challenge: What is your bounce back plan for failure?

Have a jolly good day,

Andrew Embry

Putting Feedback into Perspective and Responding (11-15-23)

Last week was about learning to catch a baseball and feedback.  This week we will dive deeper into catching feedback by reflecting on putting feedback into perspective and responding. 

The other day I spoke with someone early in their career who had received some tough feedback.  I could see how they were extrapolating this one miss to mean so much more than that.  As I saw them spiraling a bit, I tried to offer them some perspective.  I explained that having a miss is a right of passage for all marketers.  I talked about how if you aren’t having these moments from time to time, it means you’re not challenging yourself.  I told him the story of how in my first internal role I was about 3 in when my boss told me I wouldn’t meet expectations if I continued down my current path, because my project management skills were horrible.  I shared how when this happened, I felt like crap for a couple of days, and doubted everything about myself.  Then, I dusted myself off, got to work to figure things out, and started improving.  I reassured him that while I may have felt at the time that this was a huge failure that would follow me forever, it didn’t.  No one ever talks about that miss or story.  It’s never been held against me, and I’ve went on to have what I consider to be a great career so far.  At the end of the day, receiving the feedback is only half the story.  The most important part of the story is how he’ll respond to this.  He can either let it kick his butt, or he can get up and get at it.

You probably see where this is going.  At some point in time, we’ve all received tough feedback.  When this happens, it’s easy to blow the feedback way out of proportion.  It’s easy to take feedback about one action or one miss and come to the conclusion that you’re a horrible failure of a person (or maybe I’m the only one who has ever thought that).  If you ever feel yourself sliding in this direction, I hope you pause for a moment to find some perspective.  EVERYONE gets their butt kicked sometimes and fails.  The feedback you receive is about missing on 1 project or 1 task and does NOT mean anything more than that.  It means you messed up on THAT THING.  It means you are human.  Welcome to the club 😉 It’s a beautiful messy place to be.  While tough feedback hurts, what matters most is how you respond.

The challenge: How will you keep feedback in perspective?  How will you respond?

Have a jolly good day,

Andrew Embry