
Last week was about creating spaces where people can be real. This week is about transforming experiences with a little extra effort.
We stayed home during the week of July 4th. We did a few small things like rode our bikes, played miniature golf, shot water guns, and did some crafts. It wasn’t anything too cool, but if you talk to my kids they light up and get excited like it was the best week ever. Here’s why. We all love the most recent Legend of Zelda video game, so I thought I could make things a little more special if I put in a little effort to make July 4th a Zelda inspired week. Instead of just doing activities, I connected those activities to events that happen in the game. For example, we had to explore the land to find Zora’s Domain (bike riding). We had to save a town from pirates (miniature golf at a pirate themed place). We tried the Goron minecart shooting game (water gun fights). We built signs to show President Hudson we support him (structures made of spaghetti, pipe cleaners, and marshmallows). I hid bananas on our front porch and said they were left from the Yiga clan. Now, some of those things may not have meant much to you, which is totally okay. My kids got all the references and enjoyed how they tied the activities we did to a game we all love.
What does this have to do with anything? Every single day we create experiences for people around us. We might create experiences for customers who use the products we support. We might create experiences for teammates and co-workers. How would you describe the experiences you create for others? Are they positive? Are they neutral? Are they negative? Are they meaningful? In the grand scheme of things, the activities I did with my kids (bike riding, miniature golf, crafts) weren’t that unique or impressive. However, the moment I put in a little extra effort to connect those activities to a something my kids cared about, the experience transformed into something more special. By being a little more intentional and putting in a little more effort we can create experiences that truly resonate with others.
The challenge: How are you enhancing the experiences you create for people?
Have a jolly good day,
Andrew Embry
